EX.643 Peggy Gou

  • Published
    Jan 12, 2023
  • "I'm going to tell you things about me that you can't Google." Live from Amsterdam Dance Event, the superstar artist talks self-image, brand building and failure.
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  • Peggy Gou is one of electronic music's biggest celebrities. Her catchy productions, high-intensity DJ sets and personal style have propelled her to the upper echelons of stardom—a journey that's brought an equal number of fans and critics. "There are a lot of assumptions about me," she tells moderator Souhayla Ou-Oumar during a live RA Exchange at last year's Amsterdam Dance Event. Over the course of the 50-minute conversation, which includes a Q&A with the audience, the label owner, producer, DJ and fashion designer spills the beans on her decision-making process, how she deals with haters and maintaining authenticity. Emphasising the power of saying no, the Korea-born artist explains how she executes her creative philosophy by being selective on projects. "I have a great team who follow my vision but basically, I'm a control freak." She says she's never had a manager and does all social media herself because "I don't like it when people tell me what to do." To hear more about how Gou finds inspiration, why South Korea is a place of healing for her and the importance of listening to the body, listen to the conversation in full.